Infobip’s CPaaS Extension Helps Organizations and Businesses Dramatically Improve Customer Experience and Boost Loyalty by Adding Popular Communication Channels
SEATTLE & LONDON & VODNJAN, Croatia, March 17, 2022–(BUSINESS WIRE)–Global cloud communications company Infobip introduced SMS and WhatsApp messaging for Adobe Commerce customers, enabling them to connect with customers through their preferred channels at key points in the buying journey.
The integration is part of Infobip’s efforts as an Accelerate Partner in the Adobe Exchange Partner Program to bring valuable features to market. Adding these popular channels will allow Adobe Commerce merchants to deliver truly connected digital experiences and analytics to their customers across popular, convenient, and trusted channels, as well as benefit from the scale of 700+ relationships. directly with Infobip operators.
Infobip’s new SMS and WhatsApp notifications add value by allowing sellers to automatically send real-time, pop-up alerts on things like stock levels, personalized special offers and order tracking for a service. more efficient customer service, leading to a better customer experience and increased customer base. loyalty.
Channels can also be used to communicate abandoned carts and inventory replenishment that have been proven to drive retailer conversion. Channel extensions can be downloaded quickly and easily via an Infobip account.
Tory Brunker, Senior Director of Product Marketing at Adobe Commerce, said: “E-commerce has seen unparalleled growth over the past two years as consumers change their online shopping habits. For merchants to compete and win in the digital economy, they will need to deliver personalized experiences to the right customer on the right channel at the right time.”
Veselin Vukovic, Vice President of Strategic Partnerships at Infobip, said: “There has been a sea change in consumer behavior since the start of 2020, which includes an increased need for convenience-based shopping and a wider acceptance of different communication channels. We are excited to expand our range of cloud-based communications solutions that will help Adobe Marketplace customers deliver a differentiated experience to their customers in a fiercely competitive business environment.”
Layering Infobip’s CPaaS cloud technology on top of Adobe Commerce will help transform the customer engagement side of organizations to make it more productive, profitable, and people-centric.
Vukovic concluded: “With this new SMS and WhatsApp notification integration with Adobe Commerce, in addition to our current SMS connection with Adobe Campaign, we will continue to build on our existing relationship with Adobe and look forward to delivering more value through the future innovation and collaboration.
Infobip is a global cloud communications platform that enables businesses to create connected experiences at all stages of the customer journey. Accessible through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact center solutions help businesses and partners overcome the complexity of consumer communications to grow their activities and increase loyalty. With over a decade of industry experience, Infobip has grown to over 65 offices on six continents. It offers integrated technology with the ability to reach over seven billion mobile devices and “things” in over 190 countries directly connected to over 650 telecommunications networks. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.
Recent awards include:
Ranked #1 CPaaS Service Provider by Juniper Research in its new CPaaS Vendors Competitor Rankings (October 2021)
Infobip Named a Leader in IDC MarketScape Assessment: Worldwide Communications Platform-as-a-Service (CPaaS) 2021 Vendor Assessment May 2021).
Best A2P SMS Provider for Fourth Consecutive Year by Mobile Carriers and Enterprises in ROCCO’s Annual Messaging Provider Benchmarking Report
Top CPaaS Vendor of the Year, Top RCS Vendor of the Year, and Mover & Shaker in Telco Innovation at Juniper Digital Awards 2021
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